What is my message (re: business plans)?

The messaging you use can either make everyone yawn and move past because it’s like everyone else OR it’s creative, unique and completely targeted to interest the people you know will benefit from your business.

Writing your business plan, Pt. 2

Every business has to have an audience base. With no demand, the business will fail. So, figuring out your prospects is vital before you begin selling.

Let’s start writing your business plan… Ready?

Last week, we opened the discussion about business plans and answered the age-old question of whether they’re important or not. We decided, yes… but only if they’re set up properly. So, let’s start setting up a ‘useful’ business plan for you.

Do you have thick skin?

Lately I’ve been thinking about what it takes to receive criticism and respond graciously and professionally regardless of whether you agreed with the thoughts or not.

Tip #4 for building a solid business

Do you enjoy reading? I do. Lately, I’ve been reading through some marketing books by people who are killing it in terms of creating a brand image and have written a book to share their secrets.

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